5 Types of AFFILIATE MARKETING websites and examples

5 Types of AFFILIATE MARKETING websites and examples

I'm going to be sharing with you five different types of affiliate marketing website. So if you're currently thinking about setting up your very own affiliate marketing website, but you're not too sure about the sort of site you want to create, keep reading and hopefully this article will give you a bit of clarity.

Let's get started and let me tell you about a few of the different affiliate marketing websites that are out there. Great, the first one I want to mention is a blog site. So this is your kind of basic vanilla sort of affiliate marketing website. When I say basic that doesn't mean you can't earn big money off them, you certainly can. A blog is basically just a collection of content. A good example of this is an affiliate site called BabyGearLab.com. On here you'll find loads of articles and how-tos and reviews, just basically loads of content all around. Baby Gear, so it really helps people that are looking to make a purchase in the baby niche.

They've got articles for example on how to choose a stroller, the best nappies. All sorts of things, everything a parent needs to know really when their gonna have a baby, or they've already got a baby. The great thing about this site is that they actually purchase all the products that they're gonna be talking about. Now that sounds quite excessive I know and obviously not every affiliate needs to do that. You can create your content without buying all the products. But this really gives them an extra bit of credibility and it allows them to churn out lots and lots of really high-quality content.

The second sort of affiliate marketing website is an e-commerce site. The benefit of having an ecommerce site is that you have a blog, just like the first sort of site. But then you also have a selection of products on your site as well and it kind of looks like a traditional e-commerce site. This allows people to kind of browse around and add products to their cart.

And then when they check out they then get redirected off to the merchant, for example, Amazon. And when they make their purchase you get the commission. You do still need blog content in order for these to work. But the benefit of having lots of products on your site means that you often get found for long tail searches. So when people are searching for things that are very particular and they're typing in long product names and codes and that sort of thing, there's a good chance that your product pages will come up for those searches and you'll get traffic that way. You will need a plugin or some other sort of software to help you manage this and kind of pull products in via an API. But yeah they're a good site to have and as I say they allow you to pick up a lot of long tail searches as well as getting traffic to your main content like you would with a blog site.

The third sort of site I want to talk about is a review focused site, so it's very similar to a blog site, but it's geared towards just offering reviews. So an example of this would be a website that has loads of content about WordPress themes and it could have star ratings, that kind of thing.  It's just a site that is very focused on reviews, that's the kind of main content that you're gonna be offering. And you're helping people buy by reviewing products.

And then obviously linking off with your affiliate links, so that people can make the purchase. The fourth sort of site that I want to talk about is a voucher code site. Now I'm sure you're familiar with these. A big one is vouchercodes.co.uk in the UK. There's a tonne of sites out there to offer voucher codes. And it is a very competitive niche, especially the more general sites. A way that you could possibly enter this market would be to have a niche voucher code site.

So maybe you just, you know voucher codes for health products or baby products or some very specific niche. But basically this way this works is you create a site and you offer a lot of sort of voucher discount codes. And in order for someone to access those codes they have to click a button or something like that then, sends them off to the merchant site via your affiliate links in the gate cookied.

Or indeed you'd create some voucher codes via your affiliate campaigns that you have with these merchants. And then when someone uses that code they're then able to track that sale back to you and you get your commission. So again, the fourth type of site is a voucher code site.

Number five is a comparison site. Now I'm currently in the process of actually making my own comparison site. But as the name suggest a comparison site is just a place where people can go when they're looking for a certain type of product. And it allows them to compare prices and stock available to you, that kind of thing. It's gonna be you know, very specific in a very specific niche and it allows people to find the cheapest price of a product. The way you do this is to use a plugin, for example, Content Egg, or something similar like that, Where you can pull in lots of prices via an API.

I'm using Affiliate Window, Commission Junction, and Amazon. And you're pulling all the data from all those guys then laying it out really nicely, so people can clearly see where they can get the product for the cheapest price. If you're thinking of doing a comparison site, again similar to the voucher codes, I'd make sure that you go into a specific niche. That way you've got a good chance of getting ranked.

And again kind of all these sites they are gonna need content. So you are gonna need a blog somewhere within there where you can serve up some good content and help people make a purchase. That brings us to the end of this article, I hope you've found it useful. I hope it's inspired you and kind of give you some clarity in terms of the sort of site that you want to create.

3 Tips for Boosting Your Email Marketing Campaign

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3 Tips for Boosting Your Email Marketing Campaign

2018 is off to a pretty good start for me. I'm finally settled in after the holidays and the affiliate marketing adventure is in full swing. Even added some new subscribers to my list with no advertising, thank you SEO. Because of that I decided to make this post about email marketing quick tips.

1 Segmentation

Nobody has just one huge list covering dozens of niches and just blasts offers everyday, unless your a Nigerian Prince of course. Segmentation is something your probably doing but doing it well is the key. If you have someone on your email list and they buy the product move them onto another list and start selling something else. They already bought it and correctly segmented lists can have a 50% higher open rate.

2 Reactive Emailing

This goes well with cart abandonment recovery, reacting to what your audience is doing. Your audience goes to your affiliate link or puts something in their cart but doesn't buy, send them an email to remind them to check it out again. If they bought it hit them with the upsells again  a few times. They've already shown interest keep trying to get the upsell, cross-sell, or cart recovery.

3 Landing Pages

It doesn't matter what the offer is 25% off such and such item or the best video making tool ever make sure the landing page makes sense. If you mentioned a specific item send them there. If its a piece of software send them to a post about the product. Seems simple but it re-assures your audience that they clicked the right link and gives them confidence to buy.

There you have it 3 quick tips for your email marketing. Segment your list, react to their buying habits, and send them to the right landing page. I have some pretty exciting stuff coming up for you next week. Going to be visiting my roots in e-comm so I'm very happy about what's coming up.

3 Hazards of Social Media Marketing

3 Hazards of Social Media Marketing

Social media marketing seems to be simplest way to get brand awareness but if you tried before you can see how that is just not generally the case. First steps in a successful marketing campaign would be to not make the mistakes of others. Simple enough so here are the top 3 social media marketing hazards.

1. No long term plan

Creating a Facebook fan page and driving traffic to it is not a long term social media marketing plan. A long term plan is what, when, and who is going to be creating our content, when are consistently posting that content, and engaging with that content. Put in the work for the long haul and track what works and what doesn't.

2. Treating your social media platforms like bull horn

Advertising your products is the only way you can make money but you can't be like a kid selling newspapers in an old movie. You have to also engage your followers in meaningful conversations and give them great content. Promote and promote often is my motto, but don't just sell people are more inclined to buy when you also can give people some great content along with your pitch.

3.What works today may not tomorrow

In the age of high speed internet trends and meme's are born and die over night. Spotting quickly when a marketing campaign is no longer effective will save you in time and money. Also keeping track of what's up and coming can keep you ahead of your competitors as well.

There you have it the top 3 hazards to watch out for in your social media marketing. Don't forget to follow me on Twitter and Facebook if you haven't already. I post different content on each to keep it fresh.

3 Things I Learned From a Shoemaker

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3 Things I Learned From a Shoemaker

In a world where we want more and more automation, one click website builders, or pre-made landing pages PATOS has a different answer. PATOS sells hand crafted Peruvian sneakers. I'll leave the Gen X and millennial feel good crap out of this post and get into the juicy stuff. Social media marketing.

Confirmation Emails

Imagine sending a confirmation email every time someone bought one of your products or signed up for your newsletter. Sounds daunting, especially if you do a huge amount of volume. That's what DJ Corbett after each sale. Is this something that I will do, hell no! But this his brand loyalty is sky-high and his email open rate is 72%. So don't forget to get personal every once in a while.

Solid Mission Plan

What they want to do with PATOS is to help Latin American artisans to have good jobs, keep tradition alive, and produce some amazing sneakers.  When asking their customers why they chose PATOS and not another company they said looks first then their mission is what sealed the deal.  What this means for an affiliate marketer like me is believing in the products that I promote is something that people will see and that's what will make them choose me and not the other guy.

Yep…Influencers

Honestly, I did see that coming either but not for how you think. They use social media “micro-influencers”. People that love the brand already and have from 100-1000 + followers. These micro-influencers are authentic and create a strong and loyal fan base for the PATOS brand.

Fin

I'm all about automation I can't get enough of it but after reading about PATOS in this Forbes article it made me step back a second and think about what my mission should be, and to make some unscheduled emails. I really like what they're doing over at PATOS and can't wait to see what other things they come up with.

Influencers 2018: What’s Trending

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Influencers 2018: What's Trending

I'm a little tired tonight, woke up entirely too early this morning. About 2 hours before my alarm early, but I didn't want to leave yall without a new post about influencers! This is going to be a summary of a ZDNet article, so let's dive in.

Show me the money!

Companies are spending big bucks on social media influencers and they are expected to spend more. Almost 3/4's of increased there budgets and over 30% spent more than 5 grand on marketing in 2017.  Now that's pretty big right there but it's only expected to go up from there. 2018 may be the time for a new side job if you have that kind of clout, just sayin.

Lights, Camera, Vlogger

Video is becoming one of peoples favorite way to consume information, mine included.  It doesn't matter what niche you're in finding someone that uses a camera over a keyboard is going to be getting a lot of attention this year. This gen.video study, hidden “conveniently” behind a form says that 9/10 are influenced to buy because of video.

Authenticity and Influencers

People are able to tell who are basically in the pocket of a company and they don't appreciate that and called out influencers who were not be truthful. Finding and nurturing authentic relationships with people is going to be big for 2018 too. Not just from the influencers stand point but also yours, doing your do diligence and finding someone who is authentic is also going to be key for your brand.

That's Zdnet's article more or less in a nutshell. Influencers are going to be big this year. Video is going to be big. Scammer influencers probably going to be big too. Don't let that get you down though, it's gonna be a great year. Work hard, do your homework, and sign up for my free e-book so you can stay up to date with me.

How to help you fledgling Instagram account in 3 steps

I've been testing an Instagram bot, shhhh, on a test store and it's doing an amazing job! Then I realized that I have not been giving that platform enough attention. It's driving traffic to the store, people are commenting, and all it's doing is liking and following people. So I dug up 3 ways to help you Instagram account.

Use Your Bio:

In your bio you want to pick 2-3 things that really stick out about your brand. You can see we have 3 features we wanted to highlight as well as a call to action and a link to the store. That simple: features, call to action, link, and it's Instagram don't forget your emojis.instagram david barnes affiliate marketing social

Trending, Trending, Trending

Keep an eye out for things that are trending on social media and use those hashtags to full effect. With Instagram's Search and Explore they will now show you pictures, videos, and hashtags that are similar to your interest. Which makes it even easier to find trending tags for you to promote. Just make sure you do a little research, you don't want to be promoting Gorilla Glue with some #Harambe tags. Or maybe you do, you have to know what works for your audience.

Add Text

When you post your pictures on Instagram add text to some of them. On this one I put that I was having a sale, but you can put whatever benefit you are offering. If you're doing weight loss put a quote from a satisfied customer.  Have a new info product? Put the best benefit. This will give people a reason to read your actual post.

david barnes instagram social media affiliate marketing

There you have it inspired by my Instagram bot selling drones. I'm not sure if that was some sort of Skynet inspired Inception there but there you have it. In summary: sell your brand in the bio, keep up with trends, and add text to pictures. If you need some more tips check out my free report #TrafficSecrets.

Top 4 things we learned from Twitter in 2017

 

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Top 4 things we learned from Twitter in 2017

2017 is almost dead and gone and everyone loves a year in review, we have them for everything Twitter not excluded. Top4 things we learned from Twitter. Bam! There's the tagline and it's not often you see a top 4.

1 What's an Opinion?

We all have them but we don't always share them on our business pages but it can be a refreshing change of pace for any of your followers. Just like everything else you don't want to be an opinionated mouth piece that's not bringing in any value. But Channeling your inner Google wouldn't hurt. Tweet about current events and express your opinion on hot button issues. At worst it'll free up some space from free loaders on your e-mail list.

4 Defend your brand

If 2017 was anything it was definitly entertaining if you had the stomach for it. Seemed everyone had their twitter knives sharpened and they were out for little blue digital blood. But in the face of adversity Twitter faced massive backlash for not deleting Trump's tweet about N. Korea. They made a decision, defended, and came out the other side stronger for it.

3 Brand Ambassadors and Influencers

I talked about this yesterday but we see once again in 2017 that influencers aren't going away and are going to just as prevalent in 2018.  We all know there are huge names in every niche but an interesting reversal of that is Pampers. They have bloggers, reviews, and just regular people that use their products but they RT every…single…one of them. Sharing it all in their community.

 

4 Don't be a Twitter bot

This kind of goes back to 1 but you don't have to be confrontational or be the most controversial brand out there. You can be you sell your product or promote your brand people expect that. Just don't forget it's okay to laugh, make a joke, or be compassionate. It resonates with people and breaks up the daily grind of it all.

2017 was an interesting year but I think 2018 is gonna be great. Not just for my business but for yours as well. Keep your head up 2017 is almost over!

Social Media Influencers: ‘does f*ck all’

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Social Media Influencers: L’Oreal’s face cream ‘does f*ck all’

The new year is finally coming to a close, unlike my pants, but I think we can all agree it's goodbye 2017 and hello 2018. While some have had a better year than others the social media influencers may have had the best of it.

When it comes to influencers you don't really have a great guarantee of anything. Are all there followers fake? Do they even understand what you're trying to market? Are they going to go rouge like Helen Mirren, L’Oreal or PewDiePie, Disney? I've used them and I've definitely had mixed results.

When you decide to use a social media influencer you want to find one that is close to your brand as possible. And I say when because some of them on fiverr are so cheap you'll do what I did and roll the dice, but even then check to see that they at least have people on their list that are interested in what you are saying.

Just like everything else nothing is guaranteed even if you found the perfect infuencer to promote your watches on Instagram he could still tell your audience that he thinks they suck. This, while unlikely, is something that could happen and happened with L'Oreal. How can one of the spokeswoman flat out just call your product shitty! But it did happen.

Even though you may decide to completely avoid them social media influencers are here to stay. I'm not too concerned about the stabbing me in the back or making a crude joke, but I do thrive on adversity. Be wary but know if you're not using influencers in 2018 you'll probably be missing out.

If you haven't already check out my free e-book Hashtag Traffic Secrets

The Affiliate: An Unexpected Journey

 

The Affiliate: An Unexpected Journey

So I was attempting to watch The Hobbit: An Unexpected Journey but my digital download was corrupted and while being bummed that I was getting to immediately go to Middle Earth I started to think about how you get into the affiliate business. Bilbo was definitely given quite the push to go on his journey without all the information and that's really how most of us get into this. It'll improve your life, work when you want, and avoid the trolls at work but what is affiliate marketing?

There are 2 parts of affiliate marketing: The content creator and the affiliate

The Content Creator.

Continuing with our Hobbit theme King Oakenshield would be the publisher. He financed the expedition, he in effect created the product or service. The publisher does the same thing in the affiliate marketing world. They spend the time, money, and energy created the product that they want to sell to the world. They identified where there was a need in the market and they have attempted to fill that need.

The Affiliate.

Just like Oakenshield couldn't have made it to the Misty Mountains and taken on Smaug alone the Publishers can't sell their product on their own either, at least not to as many people. That's where the affiliates come in, or Thorin's Company. Affiliates have many different skills and assets at their disposal: some have killer email lists, some a large Facebook following, and others may be just starting out but have a dedicated following.  The affiliates sell the product to the publisher and get a part of the profit just like each of the dwarves and Bilbo were for their part in their journey.

In a nutshell affiliate marketing is selling someone else's product or service. When you're the content creator you don't have all the resources that the marketer does. And when you're the affiliate you don't have the product that your customers want. By working together we go on a very deliberate journey together and hopefully more times than not we get some of that gold back from the Misty Mountains!

First Post

First post on my new blog! I'm very excited to be chronicling my experiences with internet marketing. I've been working online for some time and want to take what I've learned and share it with you. From informative videos, what's new, and just my general musings on things. I want to keep you up informed and maybe even entertained. I'm very excited to be sharing my journey with all of you!